Our profile

For 7 generations we, the Swinkels family, have run our independent family brewery. With 7 breweries and dozens of unique beer brands, we offer the consumer the right beer for every occasion. Consumers now enjoy our products in more than 130 countries.


Consumers enjoy our products in more than 130 countries


We have 6 brewery locations, in the Netherlands, Belgium and Ethiopia


Our portfolio consists of 26 brands


Every year we produce around 8 million hectolitres of beer


Worldwide, we work together with over 1,800 colleagues


Our annual turnover amounts to more than 713.1 million

Our mission

We want the world to enjoy our beer

With that goal in mind, we get up every morning and are pleased to go to work. With passionate colleagues and a lot of faith in our products. In this way, we create value for our customers and bring people together. That brings joy and pleasure, and we are proud of that.

Our vision

A sustainable family brewer with firm roots in the local soil

A global brewer with roots in local soil  In the coming years we will continue to brew beer at various locations around the world. On our own and together with our partners. Lieshout remains the central point from which we manage our international company. We roll out our marketing, sales and production activities worldwide for optimum coverage. We spread our wings and at the same time keep a foothold in our local markets. In order to continue to offer relevant products, we frequently seek contact with our consumers. With our goal of 'letting the world enjoy our beer even more' always clear in sight.


Geert van Iwaarden (CFO) and Peer Swinkels (CEO).

Our management style

Swinkels Family Brewers is an independent Dutch family business. We find our origins in Lieshout (Brabant). Swinkels Family Brewers is made up of Brewery Bavaria, Brewery Palm, Brewery Rodenbach, Brewery De Hoorn, Brewery De Molen, Brewery De Koningshoeven, Brewery Habesha, Holland Malt and CereX.

Our organisation has a two-tier management structure. This means that the organisation is governed by the Executive Board, consisting of Peer Swinkels (CEO) and Geert van Iwaarden (CFO), under the supervision of a supervisory board. These bodies are independent of each other.

Sole shareholder of Swinkels Family Brewers Holding NV is Ambrig BV. All shares of Ambrig BV are held by Stichting Administratiekantoor Ambrig (Foundation Administration Office Ambrig). This foundation has issued depositary receipts for Ambrig BV shares to (the descendants of) the Swinkels family, resulting in them indirectly holding the full economic interest in Swinkels Family Brewers.

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  • Our story

    Good beer is not good enough. We push boundaries, time and time again. With three centuries of brewer's intuition and a healthy entrepreneurial spirit, we have come to where we are today.

  • Our manifesto

    This is what we, curious beer brewers, believe in, which we inherited from home. What we strive for day after day, with everyone who is part of the family.

  • Our history

    Our family business has existed for more than 300 years. Every day, the 7th generation of Swinkels and more than 1,800 colleagues strive to have the world enjoy our beer.