Brewing and building goes hand in hand worldwide. In Ethiopia in particular. Supported by 8,000 local shareholders, we are building up Brewery Habesha. The local involvement is mainly reflected in the collaboration with the families who live around the brewery. For example, we installed an irrigation system, we provided clean drinking water and local residents now have electricity thanks to the brewery's electricity network. [Read more on page 38 in our annual report]
As passionate brewers, we want everyone to enjoy our beers responsibly. Just like we, as a family business, want to impart the importance of this to future generations, we also want that for our customers and employees worldwide. This is why we improved our vision on responsible alcohol use in 2017. [Read more on page 46 in our annual report]
Boer Bier Water started in 2014 as a project that helps farmers, the municipality of Laarbeek, the water board and Bavaria provide healthy groundwater and good soil quality. Several organisations have made important contributions to this. Since 2017, the distribution of our purified residual water falls under a cooperative. This foundation makes Boer Bier Water an initiative with a future.
In 2011, Brewery Palm founded the Fonds Ereburger Alfred Van Roy in honour and in memory of Alfred Van Roy (°1913 - †2009). The fund aims to support youth (and youth work) in Londerzeel and to strengthen the social fabric by creating a development framework for young people.
The brewery attaches great importance to local anchoring and support of social life. Brewery Palm doesn’t want to be just a commercial company, but a company with a heart, where values play a role in addition to profit. The Fonds Ereburger Alfred Van Roy must therefore be seen within this corporate culture. The regulations stipulate that associations who engage with youth work or neighbourhood activities that focus on youth are eligible for the granting of a fund. Palm provides an annual amount of €25,000 for this, which is divided over a maximum of 4 projects. The selection and allocation of the grants are supervised by the Londerzeel municipal authorities.